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Beauty and personal care brand The Body Shop plans to add 100 new retail touch points in India by 2025 with a focus on concepts including standalone beauty touch points and travel retail among others. The British founded business is targeting double digit growth in the Indian market.
“India is one of the top markets for The Body Shop globally,” said The Body Shop’s South Asia vice president of retail and operations Vishal Chaturvedi, India Retailing reported. “Our consistent growth reflects the popularity of The Body Shop and the immense opportunities we are tapping into in the country… We will continue to scale up and focus on omni-channel expansion while leveraging newer opportunities in high convenience formats to build stronger brand affinity in India.”
The brand also plans to open standalone stores and further foray into the quick commerce segment of the market. Tapping into these, along with travel retail and beauty speciality retail points as well as its e-commerce operations, is expected to help the business to reach double-digit growth in India.
The Body Shop first entered the Indian market in 2006 and today counts around 200 stores across the country. The brand operates in India under the management of Quest Retail Private Limited, which has assured shoppers that the business’ India stores and retail operations will not be impacted by The Body Shop’s current restructuring activities in the UK.
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